Principal Product Manager - Discovery & Onboarding(Exchange)
About the job
The job involves leading product initiatives within the Product Management team at Crypto.com Exchange, focusing on enhancing user journeys from first visit to fully activated account. This role is crucial for understanding and optimising user engagement, ultimately driving conversion and retention. Collaboration with cross-functional teams is key, fostering a supportive and innovative work environment.
You'll be responsible for
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Landing & Conversion Optimisation
Designing and implementing a comprehensive behavioural analytics framework across Exchange landing pages to enhance user engagement and conversion rates.🔑
Onboarding Funnel Management
Owning conversion performance and UX quality at every step of the post-sign-up journey, ensuring a seamless user experience.🔒
Login & Authentication Oversight
Managing the sign-in experience across platforms, targeting a fast and secure authentication journey for returning users.Key criteria
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6+ years in product management
Proven experience driving product initiatives in tech environments.View
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Deep analytics expertise
Hands-on experience with analytics platforms and SQL proficiency.View
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A/B testing experience
Demonstrated ability to design and run valid experiments.View
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