About the job
The Senior Manager, Growth at Vanta is a pivotal job focused on building and optimizing the Sales Chat strategy to drive demand and create a high-impact pipeline. This job is essential for transforming high-intent traffic into qualified opportunities through engaging conversations. The Growth team thrives on collaboration, innovation, and a commitment to continuous improvement, making it a dynamic environment for growth and success.
You'll be responsible for
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Owning the full Sales Chat strategy
Taking charge of the Sales Chat strategy across web and product entry points, focusing on converting high-intent visitors into qualified pipeline.🛠️
Designing and implementing the chat program
Creating and executing the complete chat program, including hours, rep coverage, lead handoff rules, and follow-up workflows.📊
Building analytics for chat performance
Developing the analytics needed to monitor and enhance chat performance, including metrics like open rates and conversion to meetings.Key criteria
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8+ years in growth marketing or sales operations
Demonstrated ownership of conversion-focused programs.View
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Experience building chat engagement channels
Proven track record from 0 to 1 in live engagement.View
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Strong analytical skills
Experience with dashboards and translating data into insights.View
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