Digital Marketing Communications Specialist (Marketing Automation)
About the job
The Digital Marketing Communications Specialist job at Bendigo Bank is all about creating empowering user journeys and delivering impactful campaigns that drive customer growth. This position plays a crucial role in the bank's mission to innovate and enhance customer experiences. Join a supportive and collaborative team that values diversity and fosters a people-first culture.
You'll be responsible for
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Creating user journeys
Instrumental in crafting empowering user journeys to ensure key messages reach customers effectively.📣
Delivering impactful campaigns
Partnering with stakeholders to deliver impactful campaigns for various products.🚀
Innovating in MarTech
Contributing to the innovation in the MarTech space and adapting to new technology updates.Key criteria
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Salesforce Marketing Cloud experience
Demonstrated hands-on experience with Salesforce Marketing Cloud or similar tools.View
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SQL querying knowledge
Strong knowledge of SQL for analyzing deep data sets.View
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Data-driven audience targeting
Proven ability to define target audiences through data analysis.View
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