This job is about making a meaningful impact through lifecycle marketing analytics at a purpose-driven company. As a Lifecycle Marketing Analyst, you will play a crucial role in enhancing customer engagement and driving sustainable growth. The team values collaboration, precision, and a shared commitment to making the world a better place.
You'll be responsible for
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Setting up lifecycle marketing analytics
Establishing frameworks to support the execution of customer-first lifecycle strategies, ensuring campaigns are informed by insights and data.š
Launching and optimising strategies
Driving the implementation and enhancement of lifecycle strategies, automations, and loyalty initiatives to boost customer engagement.š
Conducting performance analysis
Diving into performance data to identify trends and insights that inform campaign strategies and optimisations.